Hey Founder,
The Entrepreneur Derek Sivers has a fab line to live by in the early days that follows on from the Jobs / Ive theme.
F*ck Yes or Hell No.
It's too easy to say yes, it's so hard to say no.
So Derek suggests, that when deciding to do something, if you feel anything less than "Fuck Yes" then it's an immediate Hell No.
Not a forever no. Put it in a Trello board, add it as a note, put it somewhere with a date reminder, because tomorrow it might be the best idea ever. Of course, it's not quite as binary - "file our taxes - hell no" 🙂
Ultimately, at this early stage, it is about your prospects and customers, thrilling them, turning them into advocates, and doing everything in your power to make them successful and happy.
See you next Wednesday.
James.